In an circular curve representing all things in the universe, Jincheon is represented as smiling faces of the men and women as an imagery of Jincheon people’s hope and creation towards the 21st century.
A semicircular curved line means Jincheon's treasured cultural heritages of millenary history as a shape of wa-dang. The curve of the bottom part symbolizes Jincheon county residents' powerful spirit and potentials which have continued to change and develop throughout time. The Korean characters, 'Jincheon' represent county residents' gentle personalities, bright possibilities, and positive characters as smiling men and women.
It means SaengGeo Jincheon with clean natural environment and expressed a future-oriented image of Jincheong full of hope.