Jincheon produces “SaengGeo Jinchoen Rice,” produced using an eco-friendly low-nitrogen fertilizer for the first time in the country, and an agricultural soil environment information system and leveraging precise soil information have been established. The premium rice, “SaengGeo Jinchoen Rice,” has been recognized for its high quality at rice competitions for the nation’s best farm products and won the president awards three times in a row. In addition, Jinchoen Rice has earned the quality assurance label nationwide, and it was selected as one of the 12 excellent brands in consumer group ratings in 2003, 2005, 2006 and 2007, acquiring the ‘Love Rice Mark’ of the Ministry of Agriculture. Because of this, Jincheon Rice is recognized for its excellent taste. The consumer’s choice, “SaengGeo Jincheon Rice,” is cultivated in a perfect natural environment of clean, plentiful water and fertile red by hardworking and devoted farmers and harvested before frosts begin. After being harvested, the rice is naturally dried, stored at ultra low temperature and refined by a special processing facility. Jincheon rice is the face of SaengGeo Jincheon.
SaengGeo Jincheon Rice is widely available at department stores and mega shopping centers as well as in Jincheon. If ordered through the online shopping mall (http://jcmall.net), SaengGeo Jincheon Rice will be delivered without shipping cost.
Enquiries: Agriculture Support Division in Jincheon County Government Office (043) 539-3512 / Jincheon-gun Agricultural Technology Center (043) 539-4111
Contact information for distributors: Jincheon-gun Nonghyup Rice Association Business Corp. (043) 534-2638 /
Jincheon Rice Distribution Complex (043) 532-0672
Geographical background: Jinchoen-gun is a county located in the southern-north part of Chungcheong buk-do and bordered by Goesan-gun and Eumseong-gun to the east, Cheonan-si of Chungcheongnam-do to the west, Cheongwon-gun to the south and Ansung-gun of Gyeonggi-do to the north. The total are of Jincheon is 406㎢ with a population of 70,000. The central part of Jincheon-gun is a long eroded basin that is connected to the south part of Eumseong-gun and extensive plains spread across the areas of Mihocheon and its branches of Hoejukcheon, Baekgokcheon and Chopyeongcheon in both eastern and southern parts. Agriculture is the major industry in Jinchoen. Advanced irrigation facilities and fertile high-quality soils allow Jinchoen to produce high quality farm products. Particularly, the rice production stands out. Produced by environment-friendly agricultural methods with pure water and in fertile soil, Jinchoen rice is clear and tasty.
